Alpha Data ADM-XRC-5T2-ADV Manual de usuario descargar pdf (Pagina 12)

10 FPGA and CPLD Solutions Resource Catalog 2010

by The EEFocus Staff

Industry Forecast

FPGAs Gain Ground In China

FPGAs are booming in China. When Clement Cheung,

director of marketing and applications at Xilinx Asia

Pacific showed up to give a speech recently, he was worried

not many people would come. He need not have worried.

The sales of all the major FPGA vendors show a signifi-

cant bump in sales to the Asia/Pacific region. In Xilinx’s

case, they exceed sales in North America, and there has

been a huge increase in the number of FPGA engineers and

engineers using FPGAs inside of China. This follows the

shift of manufacturing to the Asia/Pacific region earlier

this decade.

But Cheung said China is particularly important to FPGA

vendors: “We pay more attention to the growth of Chinese

enterprises because only they can truly influence the

country.”

The proportion of FPGAs in communications and in the

enterprise fell sharply following the 2001 downturn, but

FPGA vendors managed to weather the latest downturn

relatively intact by limiting their presence in communi-

cations to less than 50% and by hedging across multiple

other markets.

“The main reason [for growth] is the 3G network deploy-

ment in countries like China,” said Clement Cheung. This

was also one of the key reasons that the Asia/Pacific reason

posted strong growth. Xilinx’s growth in China has been

in the double digits, Cheung said.

FPGAs have been particularly popular because they lower

the barrier of entry for design companies. It currently

costs millions of dollars for an ASIC mask, but an FPGA is

a much less expensive alternative. Huawei, which applied

for the most patents inside of China in 2008, based a lot of

its work on FPGAs.

“In China, FPGA engineers have a larger number and all of

them stand on the same starting line,” Cheung said. “But

FPGAs are more than a pure chip game. At present, most

engineers need to consider signal integrity, layout, timing

and other system-level issues.”

Xilinx CEO Moshe Gavrielov pointed out that the device

functions had changed in the FPGA industry over the past

25 years, evolving from the simple circuit such as periph-

eral interface and glue logic to the main chip of whole

system. “The concept of platform was not obvious because

customers didn’t need too many application designs in

the past. Today, the chip, software and whole design envi-

ronment all need to be combined together for the project

design.”

EEFocus is the Chinese media partner of System-Level De-

sign.

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